Kinetic Typography / Anamorphic Print

Kinetic typography, when paired with optical illusion, inter-activity, and the physical movement of the viewer, can trick, surprise and inform. This project was presented as a didactic accordion-fold sculptural book that isolates and weaves two stories depending on the position of the viewer. The audience is encouraged to navigate from one end of the project to another in order to experience the project from unique angles, and to interact with the subtle surprises incorporated within the piece. In this way, the typography becomes kinetic, and also when the viewer's eyes move across the piece.

Process Book
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